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Working Together To Help Grow Our Community

Dear Friend,

The Coachella Valley is a thriving year-round community with the natural beauty and great cultural and recreational amenities of a resort destination.  We offer big-city resources in a friendly, small-town setting.

coachella 2Like you, we are regularly making purchases for our business. Whenever possible, we shop locally instead of the Internet to support our existing partners and others in the community.

Money spent locally creates a ripple effect as businesses and their employees spend their earnings locally. This creates a cycle where a higher percentage of every dollar spent at locally-owned businesses gets re-deployed back into the community.

If the owner of a local Coachella business is a local resident, then he/she is more likely to spend his/her earnings on products and services here in the  area.

Also, a Coachella business is more likely to utilize other local businesses to provide services (e.g., accounting, legal, advertising/marketing, catering and entertainment). These businesses will, in turn, have more money to invest back into this area. They also pay taxes, which fund city services and make our community stronger.

Local businesses provide jobs for our neighbors, and the more you can do to aid local business growth, the more jobs you’ll help create. Local businesses tend to hire a greater percentage of their employees from their own region as opposed to companies headquartered out-of-market.

coachella 1Simply put, if residents spend more at locally-based businesses, then we will pump more money into our local economy and lead to:

- More companies doing business in our area.

- More jobs in the Coachella area.

- Higher demand for housing and commercial space in our communities.

- More funding for our area that will translate into more services that can be provided for residents.

With an increasing number of people perusing the global marketplace online, it has never been more important to "Shop Local" and support our local business owners.

Let's work together to help grow our community.

Sincerely,

Ken White
Sales Manager
Marker Broadcasting
kenwhite@markerbroadcasting.com


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